‘Haaaaaave you met’, shines a spotlight on the brewery owners, the brewers, venue managers, the beer pourers, the sales representatives, bottle shop workers and the beer drinkers of the SA craft beer industry. We will discover their inner secrets, find out what gets them out of bed in the morning and we might even unravel some exclusive news along the way. The hard questions have been asked, so you don’t have to. Enjoy!
Say hello to Dane Adkins, owner of Sweet Amber Brew Cafe and Sweet Amber Brewing Company, located in Semaphore. Dane grew up in Semaphore and after a short stint in Canberra home brewing and taking photos of weddings, he decided to move back and delve into one of his other passions; beer. His brew cafe opened in late 2015 and it quickly became the go to place for good beer in the Adelaide suburbs. He now has a huge community backing and his venue is packed full of people everyday. Here is what he has to say about the craft beer industry in Australia.
Q1. Who are you and how are you involved in the SA beer industry?
Dane Adkins, owner of Sweet Amber Brew Café and Sweet Amber Brewing Co. Sweet Amber is home to South Australia’s tastiest craft beers and ciders and home to those who enjoy drinking them! We’re one of the first and only craft focused venues operating in the Adelaide suburbs.
Q2. What are some of the great moments you have had whilst being involved in this industry?
The best part of the industry is the ‘community’; the community of brewers who produce this spectacular beverage and the community of customers who consume it. Both have amazing stories to tell. It’s also very rewarding to witness the progression in our regular customer’s tastes. They’d begin by only drinking ‘lite and fluffies’ but over time they then like to push their boundaries and explore new styles.
Q3. Predicting the future, what trends are coming in the near future for beer in Australia?
Niches within the niche. I think we’ll start to see more craft breweries dedicated to particular styles or process of beer production, in order to stand out from the crowd. We’ll also start to see more established breweries open multiple venues across cities.
Q4. What is your favourite beer style and how did this come to be?
Favourite style of beer would have to be the ‘Amber Ale’. Oh sweet amber. For me, it’s the perfect combination of malt and hops. Enough body and bitterness and yet so sessionable.
Q5. Where is one place that you would love to see good beer served?
Airlines. It’d be great to be offered a good selection of beer on an international flight.
Q6. Do you have any exciting news you can share with me? Maybe about future plans, collaborations or anything new?
In addition to the launch of Sweet Amber Brewing Co, stay tuned for Sweet Amber Beer Cart (a portable tap system for weddings, events and functions).
Q7. What gets you out of bed in the morning?
My girlfriend and the excitement of the summer ahead; lots to organise!
Q8. Do you dream about beer? If so, what is your most memorable dream about beer?
I dream about beer related travels. I’d love to spend a few months traveling the States drinking beer and chatting to industry folk along the way.
Q9. What is your favourite season for beer drinking? Why?
Each season has its benefits but I’d say winter is unbeatable when it comes to finding and drinking good beer. Beer is often a reward in summer for a hard day’s work or a day in the sun. Whereas in winter, drinking beer is a special event.
Q10. If you could choose any profession, what would it be? Why?
Doing what I’m doing now, if you can call it a profession.
Dane’s idea for a beer cart looks to be a good one, as he converts an old vintage retro touring trailer. The trailer will have two taps pouring obviously two different beers. The push for good beer on airlines is an interesting one, as that issue has been raised a few times now by different people. Thanks Dane for participating. Next week we have Steve Ditton, venue manager at the Royal Oak Hotel. Cheers.